Conference Workshops
California School Boards Association Conference — December 2009
If Money Matters, Communicate with Care (2009 Update)
When companies, cities, and states have financial problems, they communicate with numbers. What are you doing to bring evidence of need to the public? Come to this workshop and learn from the experts what works when making the case for funding your schools more fully.
Emerging Trends in District Marketing
What happens when school districts compete for enrollment? How do parents choose? How can you defend against competition? Learn from the experiences of district leaders who’ve dared to enter the new era of competition.